Neil Clarke on The Sad Truth About Short Fiction Reviews
Neil Clarke, founder and Editor-in-Chief of the award winning Clarkesworld magazine, has some pretty harsh words on the utility of short fiction reviews in our industry.
The sad truth about short fiction reviews is that the overwhelming majority of them have little-to-no impact on readership. After monitoring the incoming traffic for the online version of this magazine for nine years, I can say that the typical review has a statistically insignificant impact on the readership of a story or issue. The only notable exception to this has been reviews on high traffic sites, like io9 or Tor.com, that focus specifically on a single story. As the number of stories in a review increases, there’s a dramatic drop-off in story readership.
“Oh, but that’s not the purpose of a review.” Yes, reviews have many purposes and sometimes their impact on readership can be secondary. For example, a good review in Locus may indicate good chances at being on their recommended reading list. That might have an influence on other award nominations as well. If a story happens to make one of those ballots, it definitely has an impact, but that’s a very small percentage of the stories reviewed in a year.
Shouldn’t reviews of good stories have the effect of encouraging people to read the story?
With all due respect, I think Neil is missing the essential point of short fiction reviews. I bought and published short fiction for over a decade, and one thing I learned was, with a handful of exceptions, nobody writes short fiction for the money. They write to reach an audience, and because they have something to say. Short story writers, in a very real sense, are paid with the acclaim they receive.