Goth Chick News: Something Wicked (and Corporate-Funded) This Way Comes

In a move that has us polishing our Doc Martin boots and doing a goth happy dance, Universal Destinations & Experiences has officially announced plans to unleash its first-ever year-round horror destination in the Midwest. It’s called Universal Horror Unleashed: Chicago, and it’s set to rise from the bones of the old Tribune Distribution Center at 700 W. Chicago Ave; somewhat ironically, only footsteps from the new Bally’s Casino, which is generally populated by zombies. Groundbreaking kicks off in early 2026, with doors creaking open in 2027.
So, what is Universal planning? Consider it a haunted house on performance-enhancing drugs. We’re talking about over 110,000 square feet of immersive horror experiences, ghoulish bars, monster merch, and interactive stage shows. According to Universal’s promises (which we’ll hold them to, with pitchforks if necessary), this isn’t just a walkthrough attraction; it’s an ever-evolving horror campus that pulls from both classic monsters and modern nightmares.
Why did Universal choose Chicago you ask (besides our weather being a horror in itself)? Good question. Chicago isn’t exactly known for year-round scream parks, unless you count the CTA Red Line after midnight.